This collection is the first collection of it's kind in the beauty industry. We call it cause collection. A makeup collection with a cause and a purpose. The purpose of this collection is to give back to communities, and to set the foundation for other cause collections that will launch in the future.
Greenwood was at one point the richest black neighborhood in America. It was the hotspot for innovation, entrepreneurship and black businesses including black wall street. This collection pays homage to that excellence. I am the granddaughter of the first Negro Mortician in the state of Oklahoma and greenwood is a testament to the power of a people.
My vision is to do many more exclusive cause collections. Changing the dynamics of the beauty industry from a "sell , sell , sell" , to a strong beauty community that marries beauty with purpose.
GREENWOOD CAUSE COLLECTION